A website is a collection of related WebPages, often with a single theme. Each web page is a document written in hypertext mark-up language containing content and images. Every website is hosted over a web server and can be accessed via internet using its own specific link. Websites have different functions and can be used in many different ways. There can be personal websites, or professional commercial ones or websites specific for governments. Every website is dedicated to a particular idea or purpose. Websites can be static or dynamic. Static websites are ones which display the same content every time, the text and pictures are fixed. Dynamic websites use a variety of tools like CSS to provide real-time information and constantly changing data.
It is very important to have an online presence in a world where everything happens online, is it paying taxes, paying bills, shopping, party invitations, etc. A good website can build the image of a person or of a brand. It can showcase the products of a company and get more and people to be aware of the company. There are many celebrities also who use this medium to enhance their popularity and also to broadcast their thoughts. An increasing number of authors and private entrepreneurs are creating their websites to market their work effectively.
Features of a good website
Creativity – with the proliferation of so many websites, it is important that you do something different. IT can’t be another run-of-the-mill website. It has to be distinctive and remarkable. The appearance of a website is its most important asset. It should have a professional look and feel, and must adequately reflect the purpose and objectives of putting it up. Important aspects like the use of colours, easy to read text; pertinent graphics has to be taken into consideration.
Ease of use – Not everyone who logs into a website would be technically savvy. There are an increasing number of people who have no previous experience with technology and are newly getting acquainted with internet. Hence the website has to be easy to navigate.
Content – It’s not enough to have style, substance is equally important. The website should have content that is pertinent, has factual accuracy and is in keeping with the required objectives. Flashy graphics and animations look great, but over use of these features can be a huge turn off if they are really necessary. You should have a clear idea of the purpose and the content should reflect that.
Components – All the components of the website must work properly and there should be proper maintenance procedures performed regularly on the site.
All the above aspects have to be kept in mind while going for web design.
Outsourcing website design
Your image is built upon how good your website it. The people who visit your website judge the person or the company or its products according to the impression they get out of the site. Hence it is very important to have a good website designed by experts. It’s a tricky business how to create and design a website, and until you have a complete understanding of the subject, or have the patience to learn, it’s better to outsource.
There are companies who specialize in website design and the services associated with it. They provide innovative http://mangomatterweb.com/ solutions and help integrate the structure with different marketing strategies. They offer end to end website solutions, starting from the design, to the look and feel, the content and the components present in the website. Some companies also offer search engine optimization features which determine how popular your website becomes.